Blog

Abner vs Google Analytics

GA4 is built for enterprise advertisers. Abner is built for SaaS founders. We compare privacy, setup complexity, SaaS metrics, script size, data ownership, and pricing.

Abner vs Plausible

Both tools are privacy-first and lightweight — but Abner adds native Stripe integration for MRR, churn, and LTV alongside your traffic data. Here's how they compare.

GDPR-Compliant Analytics Without Cookie Banners

Cookie banners exist because your analytics tool sets cookies. Remove the cookies and you remove the legal requirement. Here's how cookie-free analytics works.

How to Track MRR, Churn & LTV for Your SaaS

A plain-language guide to the revenue metrics that matter — MRR, ARR, churn rate, LTV, ARPU, and trial-to-paid conversion — with formulas and benchmarks.

A Practical Guide to Core Web Vitals

What LCP, CLS, and INP actually measure, why they affect your search rankings, and concrete steps to improve each score.

Abner vs Fathom Analytics

Both are privacy-first and cookie-free. Fathom is established and focused on web analytics; Abner adds SaaS metrics, Web Vitals, and Search Console integration.

Abner vs Matomo

Matomo is a self-hosted powerhouse with heatmaps, session recordings, and a GA-like feature set. Abner trades that complexity for a focused SaaS dashboard with revenue metrics built in.

Abner vs Mixpanel

Mixpanel tracks individual user behavior with funnels and cohorts. Abner tracks aggregate traffic with built-in SaaS metrics. Different tools for different questions.

What to Look for in a Web Analytics Dashboard

Most analytics dashboards show you everything except the things that actually matter. Here is how to tell the difference and what a well-designed dashboard actually looks like.

Web Analytics Tools Compared: A Guide for SaaS Founders

Google Analytics, Plausible, Fathom, Matomo, and Abner side by side. What each tool does well, where each falls short, and how to pick one.

GDPR and Website Analytics: A Practical Guide for Website Owners

What GDPR actually requires for website analytics, which approaches are lawful, what EU enforcement has looked like, and how to choose the right setup for your site.

Cookieless Analytics: The Complete Guide

Everything SaaS founders and developers need to know about cookieless analytics: how it works technically, why cookie-based tracking is changing, what you actually lose and keep, and how to stay GDPR/CCPA compliant without a consent banner.

Web Analytics Without Cookies: How It Works

A technical walkthrough of the three approaches to cookieless analytics, why fingerprinting is a dead end, and how server-side session hashing gives you accurate data without touching personal information.

CCPA vs. GDPR: Analytics Compliance for SaaS Founders

A practical breakdown of how GDPR and CCPA apply to SaaS analytics, who each law actually covers, what they require specifically for tracking tools, and a 10-point compliance checklist you can act on today.

The 9 Best Privacy-Friendly Google Analytics Alternatives in 2026

A detailed roundup of nine privacy-first Google Analytics alternatives, comparing script size, GDPR compliance approach, pricing, data residency, and SaaS-specific features to help teams find the right fit.

European Alternatives to Google Analytics: GDPR-Safe Tools for 2026

A practical guide to EU-compliant analytics tools, covering which options store data in Europe and which avoid storing personal data altogether, making consent banners unnecessary.

What Is Churn Rate? Formula, Calculation, and How to Reduce It

Churn rate measures how fast you are losing customers. This guide covers both customer and revenue churn formulas, what good churn looks like at each stage, the compounding math that makes even small rates dangerous, and specific tactics to reduce it.